Financial services CRM

Singular by Patrina
Turn Better Client Relationships Into Better Business Outcomes

A financial advisor CRM with built-in compliance workflows and email archiving included for every user.

The Right CRM for Your Firm. Straightforward Pricing. Starting at $25 per user/month. Request Your Custom Quote based on your CRM needs, communication channels, integrations, and implementation requirements.

The Singular CRM dashboard. Select to enlarge.
Editorial paper illustration of a client relationship connected to contacts and assigned work

Singular helps financial advisors, RIAs, and broker-dealers manage client relationships, pipeline activity, communications, and supervisory workflows in one compliance-focused platform.

Keep client work connected across advisors, branches, operations, and supervision with shared relationship history, assigned tasks, and compliance reviews—all in one place.

Financial firms that trust Patrina

Client Relationships & Pipeline Management

Manage contacts, relationship history, tasks, opportunities, and performance reporting in one place.

Built-In Compliance & Supervision

Streamline disclosures, reviews, policy management, audits, and supervisory workflows within your CRM.

Email Archiving Included at No Extra Cost

Preserve searchable email records and simplify supervisory review with built-in, compliance-ready archiving.

Platform

CRM Built for Financial Services. Compliance Built In.

Connect client relationships, opportunities, communications, and oversight in one compliance-native CRM designed for financial services.

Singular capability

Client Relationship Management

Keep client details, communications, opportunities, and account context connected. Give every team member the history and next steps needed to maintain continuity.

  • Shared contact and relationship records
  • Communication history, notes, tasks, and reminders
  • Opportunity and account tracking for coordinated follow-through
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Singular capability

Pipeline & Revenue Management

Track opportunities from prospect to close and forecast revenue using investment products, commission rates, management fees, one-time fees, or hourly billing.

  • Customizable pipeline stages and deal tracking
  • Investment products with configurable fees and commissions
  • Revenue forecasts and pipeline reporting
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Editorial paper illustration of client opportunities organized into pipeline stages
Singular capability

Integrated Communications Archiving & Supervision

Capture and preserve business communications across supported channels, with integrated review and supervision workflows that help firms maintain compliance and oversight.

  • Email and supported text-message archiving
  • LinkedIn content capture and compliance review
  • Centralized communication records for supervisory oversight
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Singular capability

Turn CRM Data Into Actionable Insights

Turn CRM and compliance data into actionable insights. Track pipeline performance, forecast revenue, and monitor compliance activity to prioritize follow-up.

  • Configurable dashboards and reports
  • Pipeline performance and revenue forecasts
  • Open and completed compliance items
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Singular capability

Connected Client & Financial Data

Bring account balances, holdings, and transactions into client workflows through supported custodian and financial data integrations.

  • Schwab account balances and positions
  • Plaid investment balances, holdings, and transactions
  • Integration coverage tailored to supported institutions and account types
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A real Singular approval workflow
Working together

Keep Every Team Connected and Accountable

Give advisors, operations, and compliance teams the shared context and workflows they need to keep client work moving.

  • Connected Client WorkShare relationship history, responsibilities, and next steps across advisors, branches, operations, and compliance.
  • Streamlined Reviews & ApprovalsRoute disclosures and marketing materials to the right reviewers and track decisions through completion.
  • Workflows Built Around Your FirmConfigure approvals, permissions, and reporting to match your firm's operating model.
See Singular in Action
Patrina customer experience

What customers say.

Hear from financial-services professionals about Patrina’s archiving and customer support.

Read the full customer experiences
Patrina provides outstanding compliance record archiving services.

John Wingo

Wingo Asset Management

Built-In Compliance

Nine Tools. One Connected Compliance Workflow.

Manage policies, disclosures, communications, approvals, and supervisory reviews in one compliance-native CRM.

Showing all 9 tools

Policy & Procedure Management

Manage policy versions, streamline approvals, distribute updates, and track employee acknowledgments with automated reminders and reporting.

Explore module

Branch & OSJ Audits

Streamline branch and OSJ audits by managing assessments, assigned reviewers, findings, supporting evidence, and remediation tracking in one place.

Explore module

Message Archiving & Supervision

Preserve searchable communications, apply lexicons and sampling, assign reviews, flag exceptions, and maintain an auditable supervisory history.

Explore module

Complaint Management & Reporting

Centralize complaints, manage investigations and follow-up, track resolutions, and report on complaint status and outcomes.

Explore module

Outside Business Activities (OBA)

Streamline OBA and PST disclosures with compliance approvals, update reminders, and a complete history of review decisions.

Explore module

Marketing Material Review & Management

Manage marketing materials through version control, multi-stage compliance approvals, controlled distribution, and scheduled review or retirement.

Explore module

Political Contribution Tracking

Track monetary and in-kind contributions, streamline approvals, assign compliance reviewers, and maintain records for regulatory reporting.

Explore module

Gifts & Entertainment Compliance

Track gifts, entertainment, and expenses with streamlined approvals, centralized records, and reporting by recipient, amount, date, and category.

Explore module

Outside Trading Review

Monitor personal investment activity with streamlined reviews, centralized transaction records, and compliance oversight of employee brokerage accounts.

See this tool in action
Across your firm

Connect Advisor Work to Compliance Oversight

Keep client activity, team responsibilities, and compliance reviews connected from start to finish, with workflows tailored to your firm's roles and approval processes.

Editorial paper illustration connecting an advisor client portfolio and a review packet
STEP 01 / ADVISOR

Turn Client Context Into Clear Next Steps

Access client history, communications, opportunities, and assigned tasks in one place. Shared notes and reminders keep everyone informed as responsibilities shift.

What this connects
  • Relationship context
  • Assigned tasks
  • Next actions
STEP 02 / COMPLIANCE

Streamline Reviews, Approvals, and Decisions

Route OBA disclosures, gift requests, outside trading accounts and marketing materials through configured compliance workflows. Reviewers can evaluate submissions, request updates, and document decisions.

What this connects
  • Disclosure or material submission
  • Review and resubmission
  • Recorded approval decision
STEP 03 / BRANCH / OPERATIONS

Keep Teams Aligned and Work on Track

Give branch leaders, OSJs, operations, and compliance clear visibility into responsibilities, outstanding tasks, and follow-up through shared workflows, dashboards, and reporting.

What this connects
  • Ownership across teams
  • Open work and follow-up
  • Branch and supervisory context
STEP 04 / RECORDKEEPING

Preserve Communications and Maintain Audit Trails

Search archived communications, assign reviews, flag exceptions, and track escalations with a traceable audit history. Authorized reviewers can retrieve records and document supervisory actions within your firm's archive configuration.

What this connects
  • Searchable captured messages
  • Assigned review and escalation
  • Retrieval and review history
Communications archive

Archive Communications. Strengthen Compliance Oversight.

Email archiving is included with Singular, providing access to Patrina's record-preservation and supervisory tools. Supported sources include Microsoft Exchange, Microsoft 365, and Gmail, with capture, retention, and access configured to meet your firm's requirements.

  • Search messages by content, sender, recipient, and date
  • Automate lexicon reviews, sampling, assignments, and escalations
  • Maintain review history and retrieve records using available reporting and export tools

Patrina archiving · Message search

Explore Patrina archiving
Scope

One CRM. Integrated Compliance. Connected Workflows.

Unify client relationships, communications, and compliance workflows in one financial services platform.

Core Singular Capabilities

One connected platform for advisors, operations, and compliance.

✓Client relationships, tasks, reminders, and pipeline management
✓Built-in compliance workflows for disclosures, reviews, policies, and approvals
✓Configurable dashboards, reporting, and investment-product revenue tracking
✓Email archiving included for every Singular user at no additional Singular subscription cost

Tailor Singular to Your Firm

Configure integrations, access, archiving, and services to meet your firm's needs.

›Supported Teams, Slack, and SMS archiving, with channel coverage and fees defined in your quote
›User access, mailboxes, retention settings, and supervisory responsibilities
›Integrations, provider licensing, and available data coverage
›Migration, implementation, training, support, and subscription terms

Email archiving is included. Your quote lists any third-party licenses and implementation services.

Integrations

Connect Your Systems. Streamline Your Workflows.

Integrate communications, financial data, scheduling, files, and automation to keep your team connected and work moving.

Financial Data & Planning Integrations

Connect investment accounts, portfolio activity, and tax-planning information through supported integrations with Plaid, Schwab, Black Diamond, BackNine, and Holistiplan.

Communications & Scheduling Integrations

Connect Gmail, Microsoft Exchange, Calendly, and LinkedIn to client workflows, keeping communications and appointments accessible in one place. Available data and synchronization depend on each integration.

File Management, AI Assistants & Workflow Automation

Integrate Dropbox and Fireflies, with additional automation through Zapier and Integrately.

Explore Singular integrations and advisor workflows

Explore Singular

One Connected Platform for Every Team

Give advisors, operations, and compliance the tools they need to work together without losing critical context.

Financial Advisors & RIAs

Unify client relationships, opportunities, portfolio insights, and next steps in one connected CRM.

CRM for financial advisors 

Broker-Dealers & Branches

Connect representative activity, branch operations, OSJ oversight, and compliance supervision in one platform.

CRM for broker-dealers 

Compliance & Operations

Streamline disclosures, approvals, record reviews, and regulatory workflows in one connected platform.

Financial-services CRM 
Cost comparison

Compare your recurring costs.

Use your invoices or proposed subscriptions to compare the recurring costs of your current tools and a Singular configuration.

Use licensed seats for CRM subscriptions. For archiving and compliance, enter the monthly total your firm pays—not a per-user amount.

Build your comparison

1

Your licensed team

Use each proposal's licensed user count, including any minimum commitment.

2

Your current tools

Use your current CRM invoice or select a reference plan.

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$
$

Enter separately billed monthly totals. Divide annual invoices by 12.

3

Your Singular configuration

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Email archiving is included. Your quote specifies additional channels and services.

Other recurring firm-level costs
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$

Enter separately quoted recurring channel, provider, integration or administration charges. Include only costs not already entered above.

Published-rate illustration

Annual recurring costs entered

Entered cost comparison

Current stack subtotal—

25 CRM licenses + entered firm-level costs

Singular subtotal$7,500

25 licenses at the published reference + entered extras

Enter your current CRM cost—Choose a dated plan reference or enter your current CRM rate to compare the entered subtotals.

Totals include only the recurring costs you enter.

How to read this comparison

Estimates cover the recurring costs you enter. One-time fees, taxes, and unentered costs are excluded. Compare equivalent services using current quotes.

Review this scenario with Patrina
Plan references and comparison scope

Reference rates are from October 2026. Compare current quotes for pricing and plan terms. Singular · Redtail · Wealthbox.

Compare equivalent scopes

Singular combines financial-services CRM, compliance workflows and included email archiving. Map which subscriptions can actually be replaced and which services your firm will retain. Different feature sets, capture sources and implementation requirements can change the financial case.

Implementation

Migrate Your Data With Confidence

Plan your transition around client records, active workflows, and archived communications. Patrina supports historical email imports, with CRM migration scope, responsibilities, and timelines tailored to your systems and implementation needs.

STEP 01

Assess Your Current Systems

Identify your CRM, archiving and compliance tools, integrations, and users to define your migration needs.

STEP 02

Define Your Migration Scope

Determine which records, permissions, history, retention settings, and communication channels to migrate and preserve.

STEP 03

Validate Before Go-Live

Define testing for data integrity, workflows, record retrieval, and user access before launch.

STEP 04

Finalize Your Implementation Plan

Confirm scope, responsibilities, training, support, timelines, and pricing before implementation begins.

Singular

Frequently Asked Questions

Get answers about Singular's capabilities, pricing, integrations, and implementation options for your firm.

Talk through your questions
What Makes Singular Different From a Traditional Advisor CRM?

Singular combines financial-services CRM, built-in compliance workflows, and email archiving at no additional subscription cost. Connect client relationships, communications, and supervisory reviews in one platform while reducing the need for separate compliance tools.

Is Email Archiving Included for Every Singular User?

Yes. Email archiving is included with every Singular user subscription at no additional charge. Mail sources, access, and retention are configured for your firm. Third-party licensing and implementation services are quoted separately.

How Much Does Singular Cost?

Singular's published pricing is $25 per user/month. Request a customized quote based on your user count, communication channels, integrations, and implementation needs.

Does Email Archiving Include Teams, Slack, and SMS?

Patrina supports Teams and Slack archiving and SMS capture through providers such as MyRepChat, CellTrust, and FirmScribe. Coverage, provider licensing, and additional fees may apply depending on your selected channels and configuration.

What Do the Plaid, Schwab, and LinkedIn Integrations Do?

Plaid connects supported investment balances, holdings, and transactions; Schwab provides account and position data; and LinkedIn supports content approval, posting and capture. Available data and functionality depend on the configured integration.

How Does Singular Support Broker-Dealer Recordkeeping?

Patrina supports SEC Rule 17a-4 recordkeeping through WORM-based preservation and archiving tools for communication capture, search, supervisory review, and retrieval. Record types, retention, permissions, and production requirements are defined for your deployment.

The SEC permits WORM storage or a compliant audit-trail alternative under its amended electronic-recordkeeping rule.

Do RIAs and Broker-Dealers Use the Same Archiving Configuration?

No. Archiving requirements vary by registration, business activity, record type, and supervisory obligations. Configure retention, access, and review workflows to meet your firm's specific requirements.

Learn more about RIA Email Archiving and Broker-Dealer Email Archiving.

What Subscription and Service Terms Should Our Firm Expect?

With Singular there are no long-term or automatically renewing contracts. Your proposal outlines subscription terms, communication channel coverage, third-party licensing (if applicable), and implementation services. Review the agreement for the terms and costs applicable to your firm.

Learn more about Singular's Offer

Can Historical Messages and CRM Data Be Migrated?

Patrina supports historical email imports into its searchable archive. CRM migration depends on source systems, supported formats, field mapping, history, and integrations. Before implementation, define migration scope, data validation, responsibilities, training, and timelines to ensure a smooth transition.

How Does Singular Compare With Redtail, Wealthbox, AdvisorEngine, and Practifi?

Evaluate which platform delivers the best value for your firm. Compare CRM capabilities, built-in compliance, included email archiving, integrations, implementation, and support to identify cost savings, reduce reliance on separate systems, and determine which solution best fits your needs. Base comparisons on verified capabilities and total cost, including add-ons and services.

Does the Calculator Show Guaranteed Savings?

No. The calculator compares estimated recurring costs using your inputs for CRM licenses, archiving, and compliance. Published prices are reference points; you can substitute your actual Singular quote. One-time fees, additional charges, and differences in capabilities may affect the results. For an accurate comparison, use current vendor quotes and equivalent service levels.

Ready to See What Your Firm Could Save? Request a Custom Singular Quote to compare your current costs with a tailored proposal based on your users, integrations, archiving needs, and compliance workflows.

Live demonstration

See Singular in Action. Get a Quote Built for Your Firm.

Bring a client handoff, a compliance review, and your communication sources. See how Singular supports your workflows and get a tailored proposal with clear pricing and inclusions.

  • Assess your current workflows and technology stack
  • Confirm supported features, communication channels, and integrations
  • Define implementation scope, subscription terms, and costs

Ready to simplify CRM and compliance? Tell us about your firm to schedule a demo and request a customized quote.

Prefer a conversation? (212) 233-1155

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